Universal Music Group (UMG) Awarded ‘Ukraine Peace Prize’

Deputy Primary Minister Olha Stefanishyna presents the Ukraine Peace Prize to UMG exec Frank Briegmann. Picture Credit score: Olivier Matthys/Common Songs Team

Common Music Team (UMG) has gained the “Ukraine Peace Prize” for its self-described “support for humanitarian relief initiatives in the region” as well as “music’s historic role in fostering peace.”

UMG, which earlier this calendar year became the 1st Significant 3 label to stop running in Russia, formally disclosed today that it had been awarded the Ukraine Peace Prize. Issued by Ukrainian President Volodymyr Zelensky, the honor was given to Universal Music’s chairman and CEO of Central Europe and Deutsche Grammophon, Frank Briegmann, the business indicated.

Olha Stefanishyna, Ukraine’s deputy prime minister for European and Euro-Atlantic integration, offered Briegmann with the award (total with a customized plaque) at the Common Audio Belgium headquarters in Brussels. The concerned men and women snapped just one of the ensuing images though standing before a selection of vinyl documents (Olivia Rodrigo’s Sour among them) and a display screen displaying the UMG emblem.

Universal Music’s SVP of public affairs for Europe, Robbert Baruch, was also on hand for the award ceremony, photos present, as was Common Songs Belgium MD Patrick Guns and Universal Audio Benelux CEO Kees Van Der Hoeven.

Addressing her government’s decision to situation the award to Universal Audio Group, Deputy Key Minister Stefanishyna stated: “Ukraine is grateful to Common New music for its ongoing assist. The enterprise was a single of the initial to assistance Ukraine and be part of the sanctions from Russia.

“UMG is the first new music corporation in the earth to obtain these an award. Given that the commencing of the full-scale invasion, Common Songs has established that they are real close friends of Ukraine and leisure/tradition sphere should not stand apart the war.”

Meanwhile, Common Songs took the prospect to tout some of the initiatives that it’s reported to have spearheaded to support Ukraine, this sort of as donating to several aid-centered NGOs in the area and coordinating with the Metropolitan Opera on the launch of A Live performance for Ukraine. (The latter dwell album only shares a name with the separate charity clearly show that showcased Ed Sheeran and many others.)

Lastly, about the programs and undertakings that UMG’s included by itself with to support the country of about 44 million inhabitants, better-ups pointed to an array of charity live shows (which took place in many nations) and Sting’s rerecording of “Russians.”

Money from the more recent iteration of the 1985 monitor are reaching a Ukrainian “volunteer storage centre,” Universal Tunes relayed. Common Music Publishing Team obtained Sting’s catalog for a reported $300 million 7 months back.

Kenneth Proto

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