
Women’s Health
Idk about you, but as a ’90s kid, I remember when there were really only a dozen or so major skincare brands out there, and every beauty product lover was well aware of all of them, when they launched a new product, and what every YouTube vlogger (throwback, I know) was saying about them. Now, there must be at least hundreds of thousands of skincare brands launched in the past decade alone, all of which claim to do something new.
Few really did anything too revolutionary till The Ordinary launched their ultra affordable, high-quality, science-backed brand just a few years ago. Very quickly, the vegan and cruelty-free line became one everyone was talking about—a staple in many skincare lovers’ routines. In a world that was now obsessed with clean, all natural, Ayurvedic beauty solutions, The Ordinary took a hard stance on science-backed skincare.
Peep a few of the best skincare products from The Ordinary, below:
Sounds everything but ordinary, right? Well, the thing with the brand is that they just want to make to be as effective as possible. So, most feature one star ingredient without any additives or fragrances. (That’s how they manage to keep all products so affordable—most are under $15—yes, you read that correctly.) Most of their products are simply labeled with the primary ingredient it features, like their popular Hyaluronic Acid 2% Serum, AHA 30% + BHA 2% Peeling Solution, or Retinol 1% in Squalane. No fancy product names or luxurious packaging here, The Ordinary is really all about results, and skincare savants are obsessed.
Here are the top 23 most popular skincare products from The Ordinary, per rave reviews.
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