Don Omar has enlisted the trifecta of reggaeton for his new track “Soy Yo,” bringing jointly Latin icons Wisin and Gente de Zona (Alexander Delgado and Randy Malcom) for the melodious collaboration.
“Soy Yo” is a fusion of urban and tropical rhythms pulling influence from each Omar and Gente de Zona’s Afro-Caribbean roots and Wisin’s Puerto Rican reggae-fashion rap. Miami’s high-class Biltmore Lodge serves as background to the song’s accompanying audio movie, filmed beneath the way of Saban Audio Team CEO Gustavo López.
The storyline of the video clip follows a passion-fueled adore affair in between Omar and his woman co-star, who is concerned in a further romance. The video sees the team scheming to get Omar his lady back, as it would not be a Don Omar music video with no the extra dramatics of a telenovela-influenced plotline.
“Llámalo y dile que ahora… El que te gusta Soy Yo!” claims Omar in the course of the song’s upbeat and vivid chorus.
In a statement, Omar mentioned, “Fue una reunión de un grupo de amigos que trabajamos y nos divertimos muchísimo haciendo lo que nos apasiona, que es la música. Como bien dice el poema de Lola Rodríguez de Tió ‘Cuba y Puerto Rico son de un pájaro las dos alas’, y este tema deja demostrado el ritmo incomparable que tenemos los caribeños.”
In English: “It was a reunion of a group of mates who do the job difficult and have a great deal of fun performing what we are passionate about, which is new music. As Lola Rodríguez de Tió’s poem states, ‘Cuba and Puerto Rico are two wings of a bird’ and this music demonstrates that incomparable rhythm that we Caribbean people today have.”
In 2017, Omar introduced that he would retire soon after a collection of live shows at the José Miguel Agrelot Coliseum in Puerto Rico. He later followed up with appearances on “Ramayana” showcasing Farruko, and in 2021, Omar marked his official return to tunes by signing a multi-album offer with Saban New music Team.
Haim Saban, the founder of Saban Entertainment, was quoted as expressing, “Don Omar is just one of the most transcendental tunes stars of the earlier two decades. He established the tempo for the complete Latin Urban genre without having his charismatic phase presence, deep compositional techniques, and highly effective vocal shipping and delivery, Latin music would be an entirely different animal nowadays, and we’re honored to sign up for forces with him.”
“Soy Yo” is Omar’s fourth single in a collection of releases below SMG — together with “Flow HP” featuring Residente, “Se Menea” with Nio Garcia and “Sincero,” all of which are a part of his expected album launch slated for later on this calendar year.
Omar tells Range, “The song “Soy Yo” is a celebration of Latin music that anyone can take pleasure in. It is the initially time that [Gente de Zona and I] collaborate alongside one another and I am extremely content with the end result of this music, I hope that the general public also likes it.”
For his part, Wisin added: “I am guaranteed that this song will be one more achievement for our occupation. We all started off all over the identical time, and we have often been there for every single other that is why I didn’t hesitate when [Don Omar] termed me to be section of this music. He is my brother, and he knows it.”
This 7 days Billboard documented that the reggaeton duo Wisin and Yandel are in the will work for a documentary on their musical journey in the wake of their announcement of “La Ultima Misión” — their last album and tour alongside one another. The documentary will be made by WK Entertainment and Andy Martínez, who control Wisin and Yandel, respectively, in partnership with Sony New music Latin. It is established for release in 2023.